Extreme race wins with Facebook Ads
Local extreme race event company was looking for solutions to drive registrations to it’s latest race in a competitive marketplace. Most runners only participate in a handful of races each year which meant the challenge would be to sway those runners to them in a sea of larger national races. The marketing solution needed to be engaging and profitable to work.
Return on Ad Spend
Increase in Traffic to Registration Website
More Leads Acquired Through Facebook Than Other Paid Media Channels
Facebook Newsfeed Ads
Success in the numbers
Through interest based and geo targeting, Facebook ads became the main marketing platform, as it has yielded greater results than any other marketing channel.